“These things become economically obsolete”

Executive Summary

The relentless pressure from franchise owners to generate maximum revenue from athletic venues by attracting more premium customers is condemning some stadiums and arenas to the wrecking ball well before the end of their useful life. A key takeaway:

  • The perks offered to high-end ticket holders in newer buildings include inside-the-venue parking, special traffic lanes, private elevators and access to coaches and players.

DOI: 10.1177/237455680326.n5